We have a once in a generation opportunity to incorporate GenAI capabilities into ADAS workloads and achieve outsized productivity gains, increased innovation across product development teams and decreased time-to-release new ADAS capabilities. This discussion will share industry trends and common GenAI use cases seen across OEMs, Tier 1s and startups. It will walk through specific ADAS development strategies using GenAI that have yielded success through clearly quantifiable metrics.

• Using GenAI with a modern data strategy and removing data silos
• Identifying the right GenAI use cases for ADAS development
• ADAS development approaches and ways to incorporate GenAI tools
• Success metrics